RFID Lowdown: RFID Business Advice

October 28, 2006

RFID Business Advice

Martin Haas, a consulting director at IDC, spoke at the Siemens RFID conference in Germany recently. His advice to businesses considering implementing RFID is simple: have a clear business goal and don't believe the hype. If you collect RFID data but don't "consider the entire RFID ecosystem", then your return probably isn't going to be realized.

If you know what you want to achieve with radio frequency technology, and consider how it will integrate with your business processes, you stand a much better chance of realizing a return on investment. If your workflow processes are flawed, technology isn't going to help magically make it better. It's also quite possible that your business can use RFID for more than one application. So planning and cataloging potential uses will help later determine the type of tags, readers, and middleware that you may need, as welll their implementation. Understand this at a functional level, before calling in consultants.

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October 28, 2006 in Application, Implementation | Permalink